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	<description>SEO &#38; Social Media Marketing in Nolensville, TN</description>
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		<title>What the Nolensville Buttercup Festival Needs for 2014</title>
		<link>http://dirkhoag.com/2013/04/nolensville-buttercup-festival-historic-district-620?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=nolensville-buttercup-festival-historic-district</link>
		<comments>http://dirkhoag.com/2013/04/nolensville-buttercup-festival-historic-district-620#comments</comments>
		<pubDate>Sat, 20 Apr 2013 02:12:20 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[Life in Nolensville, TN]]></category>
		<category><![CDATA[buttercup festival]]></category>
		<category><![CDATA[nolensville historic district]]></category>
		<category><![CDATA[nolensville historical society]]></category>
		<category><![CDATA[Nolensville Tennessee]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=620</guid>
		<description><![CDATA[<p>Our family took in the 2013 Nolensville Historic District Buttercup Festival earlier this month, and had the quintessential small-town good time. There was a classic mix of old (picking up a journal from the Nolensville Historical Society) and new (my youngest son trying a Greek roast sandwich from one of the food trucks on a [...]</p><p>The post <a href="http://dirkhoag.com/2013/04/nolensville-buttercup-festival-historic-district-620">What the Nolensville Buttercup Festival Needs for 2014</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://dirkhoag.com/wp-content/uploads/2013/04/nolensville-buttercup-festival-2013.jpg"><img class="alignright size-medium wp-image-633" alt="nolensville buttercup festival 2013" src="http://dirkhoag.com/wp-content/uploads/2013/04/nolensville-buttercup-festival-2013-300x168.jpg" width="300" height="168" /></a>Our family took in the 2013 Nolensville Historic District Buttercup Festival earlier this month, and had the quintessential small-town good time. There was a classic mix of old (picking up a journal from the <a href="http://www.nolensvillehistoricalsociety.org/" target="new">Nolensville Historical Society</a>) and new (my youngest son trying a Greek roast sandwich from one of the food trucks on a whim, and loving it).</p>
<p>It just felt like something was missing, though.<span id="more-620"></span></p>
<p>Sure, we ran into friends and neighbors we hadn&#8217;t seen in a while, checked out booths set up by various local businesses, and ate like kings. We had catfish, polish sausage, ice cream&#8230; and of course we had to try the Fried Oreos, WHICH WERE <strong>AMAZING</strong>.</p>
<p><a href="http://dirkhoag.com/wp-content/uploads/2013/04/booths-at-nolensville-buttercup-festival-2013.jpg"><img class="aligncenter size-large wp-image-637" alt="booths at nolensville buttercup festival 2013" src="http://dirkhoag.com/wp-content/uploads/2013/04/booths-at-nolensville-buttercup-festival-2013-1024x576.jpg" width="610" height="343" /></a>I couldn&#8217;t quite put my finger on it, but there was a void in there somewhere, which left the Buttercup Festival just a little bit less than what it might have been.</p>
<p><a href="http://dirkhoag.com/wp-content/uploads/2013/04/llamas-at-nolensville-buttercup-festival-2013.jpg"><img class="alignright size-thumbnail wp-image-636" alt="llamas at nolensville buttercup festival 2013" src="http://dirkhoag.com/wp-content/uploads/2013/04/llamas-at-nolensville-buttercup-festival-2013-150x150.jpg" width="150" height="150" /></a>We spent some time at the petting zoo (those llamas have some goofy teeth), Amy picked up a colorful necklace, and we took a walking tour of the old bed &amp; breakfast. Since we live in town, we never felt the need to check it out before, but it&#8217;s well worth a visit.</p>
<p>I just felt like there was one more thing the festival could use, though&#8230;</p>
<p>It wasn&#8217;t until late that night on TV that I figured out what was missing from our small town&#8217;s signature annual event. So here&#8217;s to hoping that the 2014 Nolensville Historic District Buttercup Festival features a Ham Bake-Off (<em>sorry for the video quality, it was the best I could find</em>):<br />
<iframe src="http://www.youtube.com/embed/dGfu92L0pRo" height="360" width="480" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a href="http://dirkhoag.com/2013/04/nolensville-buttercup-festival-historic-district-620">What the Nolensville Buttercup Festival Needs for 2014</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>Nolensville Fires Police Chief Paul Rigsby &#8211; Why?</title>
		<link>http://dirkhoag.com/2013/03/nolensville-tn-police-chief-fired-paul-rigsby-612?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=nolensville-tn-police-chief-fired-paul-rigsby</link>
		<comments>http://dirkhoag.com/2013/03/nolensville-tn-police-chief-fired-paul-rigsby-612#comments</comments>
		<pubDate>Wed, 27 Mar 2013 16:24:27 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[Life in Nolensville, TN]]></category>
		<category><![CDATA[nolensville police]]></category>
		<category><![CDATA[Nolensville Tennessee]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=612</guid>
		<description><![CDATA[<p>A surprising headline just came from the Tennessean, which reports this morning that the town of Nolensville has fired police chief Paul Rigsby and officer Troy Buckley. Why? We don&#8217;t know quite yet: “(The administration) wouldn’t tell me why so I don’t have a clue,” he [Rigby] said. “I got called in yesterday and was [...]</p><p>The post <a href="http://dirkhoag.com/2013/03/nolensville-tn-police-chief-fired-paul-rigsby-612">Nolensville Fires Police Chief Paul Rigsby &#8211; Why?</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.nolensvilletn.gov/TownHall/protection.htm"><img class="alignright" alt="Nolensville TN police" src="http://dirkhoag.com/wp-content/uploads/2013/03/P1020138.jpg" width="283" height="118" /></a>A surprising headline just came from the <em>Tennessean</em>, which<a href="http://www.tennessean.com/article/20130327/williamson01/130327010/nolensville-fires-police-chief-officer" target="_blank"> reports this morning</a> that the town of Nolensville has fired police chief Paul Rigsby and officer Troy Buckley.<span id="more-612"></span></p>
<p>Why? We don&#8217;t know quite yet:</p>
<blockquote><p><em>“(The administration) wouldn’t tell me why so I don’t have a clue,” he [Rigby] said. “I got called in yesterday and was asked to resign. I said I wouldn’t do that because I haven’t done anything wrong. So they fired me.”</em></p>
<p><em>Nolensville Mayor Jimmy Alexander confirmed that the police chief and Officer Troy Buckley were no longer town employees.</em></p>
<p><em>“It’s what the administration decided to do and we really do wish Paul well. He did a good job and was a pretty popular police chief. It’s just a termination without cause because we wanted a change of personnel in the best interest of the town,” Alexander said.</em></p></blockquote>
<p>The next Board of Mayor &amp; Alderman meeting is scheduled for Thursday, April 4th at 7:00 p.m., and I have to imagine this will be a hot topic of conversation. How can the town summarily dismiss two members of the police department without any explanation?</p>
<p>The post <a href="http://dirkhoag.com/2013/03/nolensville-tn-police-chief-fired-paul-rigsby-612">Nolensville Fires Police Chief Paul Rigsby &#8211; Why?</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>Tornado Warning Banner Ads On Your Favorite Websites?</title>
		<link>http://dirkhoag.com/2013/03/tornado-warnings-ads-websites-national-weather-service-606?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=tornado-warnings-ads-websites-national-weather-service</link>
		<comments>http://dirkhoag.com/2013/03/tornado-warnings-ads-websites-national-weather-service-606#comments</comments>
		<pubDate>Mon, 18 Mar 2013 17:55:26 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[SEO, Blogging & Social Media]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=606</guid>
		<description><![CDATA[<p>In what amounts to a nice step forward for public safety, it looks like the National Weather Service is engaging online advertising networks to insert banner ads warning of severe weather, based on a reader&#8217;s location. Earlier today while checking on my hockey blog, On The Forecheck, I noticed the banner ad you see to [...]</p><p>The post <a href="http://dirkhoag.com/2013/03/tornado-warnings-ads-websites-national-weather-service-606">Tornado Warning Banner Ads On Your Favorite Websites?</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://dirkhoag.com/wp-content/uploads/2013/03/tornado-warning-national-weather-service.jpg" target="_blank"><img class="alignright size-medium wp-image-608" alt="Tornado Warning from the National Weather Service appearing as a banner ad on a website" src="http://dirkhoag.com/wp-content/uploads/2013/03/tornado-warning-national-weather-service-300x131.jpg" width="300" height="131" /></a>In what amounts to a nice step forward for public safety, it looks like the National Weather Service is engaging online advertising networks to insert banner ads warning of severe weather, based on a reader&#8217;s location. Earlier today while checking on my hockey blog, <a href="http://www.ontheforecheck.com/" target="_blank">On The Forecheck</a>, I noticed the banner ad you see to the right here.</p>
<p>At first I wondered if this was just another example of false advertising, which is all too common in the banner industry (<em>what, you thought President Obama had personally extended you an invitation to refinance your home?</em>), but when I decided to click through the banner it took me to <a href="http://alerts.weather.gov/cap/wwacapget.php?x=TN124EF476BD6C.TornadoWarning.124EF476C924TN.OHXTOROHX.f23310b8188e135e9070757404d53630" target="_blank">a genuine Tornado Warning</a> which was both timely and geographically relevant to my current location.</p>
<p>Color me impressed, National Weather Service!</p>
<p>While this might seem to be a natural extension of the alert systems which have been common in TV and radio for decades, it does represent an important step forward due to the number of people who at any given time, may not be tuned in to traditional communication channels. I know my kids have been on a <strong><a href="http://amzn.to/YmyGIO" target="_blank">Wizard of Oz</a></strong> kick lately, but I&#8217;d prefer to avoid getting swept up in a twister all the same.</p>
<p>The post <a href="http://dirkhoag.com/2013/03/tornado-warnings-ads-websites-national-weather-service-606">Tornado Warning Banner Ads On Your Favorite Websites?</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>&#8220;The Signal And The Noise&#8221; Book Review: Building Better Predictions</title>
		<link>http://dirkhoag.com/2013/03/nate-silver-the-signal-and-the-noise-book-review-597?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=nate-silver-the-signal-and-the-noise-book-review</link>
		<comments>http://dirkhoag.com/2013/03/nate-silver-the-signal-and-the-noise-book-review-597#comments</comments>
		<pubDate>Sun, 03 Mar 2013 21:38:20 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[SEO, Blogging & Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[book reviews]]></category>
		<category><![CDATA[hockey analytics]]></category>
		<category><![CDATA[statistical analysis]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=597</guid>
		<description><![CDATA[<p>So I just finished reading Nate Silver&#8217;s The Signal and the Noise, and I have to say it&#8217;s one of the more thought-provoking non-fiction reads I&#8217;ve enjoyed in quite a while, offering insights which I intend to integrate into my hockey writing more often. Anyone whose writing involves making predictions or forecasts could benefit from [...]</p><p>The post <a href="http://dirkhoag.com/2013/03/nate-silver-the-signal-and-the-noise-book-review-597">&#8220;The Signal And The Noise&#8221; Book Review: Building Better Predictions</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p>
<!-- iframe plugin v.2.6 wordpress.org/extend/plugins/iframe/ -->
<iframe src="http://rcm.amazon.com/e/cm?lt1=_blank&#038;bc1=000000&#038;IS2=1&#038;npa=1&#038;bg1=FFFFFF&#038;fc1=000000&#038;lc1=0000FF&#038;t=diramyspla&#038;o=1&#038;p=8&#038;l=as1&#038;m=amazon&#038;f=ifr&#038;ref=qf_sp_asin_til&#038;asins=159420411X" style="width:120px;height:240px;" scrolling="no" marginwidth="0" marginheight="0" align="right" frameborder="0" width="100%" height="480" class="iframe-class"></iframe>So I just finished reading Nate Silver&#8217;s <a href="http://amzn.to/12EEB2a" target="_blank"><strong>The Signal and the Noise</strong></a>, and I have to say it&#8217;s one of the more thought-provoking non-fiction reads I&#8217;ve enjoyed in quite a while, offering insights which I intend to integrate into my hockey writing more often.</p>
<p>Anyone whose writing involves making predictions or forecasts could benefit from these suggestions, not just us hockey bloggers!<span id="more-597"></span></p>
<h3>Who is Nate Silver?</h3>
<p>You may have heard of Nate Silver and his <a href="http://fivethirtyeight.blogs.nytimes.com/" target="_blank">FiveThirtyEight blog</a> during the last election cycle, as most media outlets talked about an incredibly close Presidential race, some even predicting a likely Mitt Romney win. Silver&#8217;s forecast, driven by state-to-state analysis built upon aggregated polling data, not only put forth a 90%+ probability that President Obama would be reelected, but it nailed the state-by-state electoral results as well.</p>
<p>It was a resounding public triumph for stats geeks (Silver has a background <a href="http://www.baseballprospectus.com/news/?author=59" target="_blank">blogging on baseball analytics</a>) at the expense of political pundits who are often portrayed as experts, but are really nothing more than blowhards for their particular interest group. In retrospect, some said that Silver&#8217;s projections were obvious given the data that was out there. If so, then why weren&#8217;t others presenting it that way?</p>
<h3>Building Better Predictions</h3>
<p>In <a href="http://amzn.to/12EEB2a" target="_blank"><strong>The Signal and the Noise</strong></a> Silver outlines the nature of forecasting, with his advice on how people in all sorts of fields can make more useful predictions. It&#8217;s important to understand that this does not always mean &#8220;more accurate&#8221;. Perhaps the most essential element of forecasting is understanding just how confident you can really be, and avoid relying on a model which attempts to be overly precise.</p>
<p>There are two ideas in this book which I could see building into my hockey writing, which often involves making predictions for individual and team performance:</p>
<h4>1) Expressing Predictions as a Probabilistic Range</h4>
<p>Our tendency in making predictions is to put a specific number out there, such as &#8220;Patric Hornqvist will score 30 goals for the Nashville Predators this season&#8221;, which is a bit of a fool&#8217;s errand. There is only a small chance that the exact number will be hit, whereas a more useful forecast might put this in terms such as &#8220;Hornqvist is 50% likely to score between 26-34 goals for the Preds this season&#8221;.</p>
<h4>2) Refining Predictions as New Information Arises</h4>
<p>There are really two aspects of this recommendation. First, once you build a model (in this case projecting a hockey player&#8217;s performance), you can adjust projections as new information becomes available, i.e. games are actually played. There&#8217;s nothing wrong with feeding that information into your model and updating the prediction, saying for example &#8220;based on his hot scoring pace in the first half, Patric Hornqvist has a 40% chance of topping 40 goals this season&#8221; at the halfway point.</p>
<p>Silver talks about this as a Bayesian approach, which is all about setting new information into proper perspective when using it to change our view of the future.</p>
<p>In addition, once enough data comes in one can review whether the model itself has structural issues which need to be addressed before the next full-scale round of predictions is made. Do I consistently give too much credit to players on top teams? Do I build too much optimism into the growth potential of young players? Models only get better when you consider their weak points in the harsh light of their results.</p>
<h4>Putting These Ideas To Work</h4>
<p>You might be wondering how this type of thinking can be practically applied. For a good working example of probabilistic predictions at work, constantly updated as new information becomes available, just check out <a href="http://www.sportsclubstats.com/" target="_blank">SportsClubStats.com</a>. That site is dedicated to the question &#8220;will this team make the playoffs?&#8221;, covering the NFL, NHL, NBA, Major League Baseball, and more leagues, including European soccer.</p>
<p>If we consider the Nashville Predators, for example, as of this writing <a href="http://www.sportsclubstats.com/NHL/Western/Central/Nashville.html" target="_blank">SportsClubStats says</a> they have a 33.1% chance of making the playoffs. There are also any number of permutations to that question, i.e. how many points in the standings they might finish up with, which opponents they might meet in the playoffs, etc.</p>
<p>All of those predictions are expressed as probabilities, which gives a more nuanced sense of how the various factors come together. For example, right now the Predators sit in 8th place in the Western Conference, but their chances of making the playoffs are actually 10th-best (based on factors like games played so far, and the strength of all teams&#8217; remaining schedules).</p>
<p>In addition, SportsClubStats has a built-in mechanism for updating its projections as games are played, and in fact we can see how various results will impact those projections ahead of time. Sticking with our example, the <a href="http://hockeygearhq.com/tag/nashville-predators" target="_blank">Predators </a>have a road game coming up on Monday against the defending <a href="http://hockeygearhq.com/los-angeles-kings-stanley-cup-championship-gear-hats-shirts-3671" target="_blank">Stanley Cup champions</a>, the <a href="http://hockeygearhq.com/tag/los-angeles-kings" target="_blank">Los Angeles Kings</a>. If they win that game without going to overtime, the Preds&#8217; playoff chances rise by 8.9%. If they lose, they drop by 6.9%. Yup, it&#8217;s a big game!</p>
<p>SportsClubStats updates all of this information on a daily basis, allowing fans to follow up on a night&#8217;s scoreboard results to see how the chase for the playoffs is shaping up.</p>
<p>Can I implement a similar methodology for individual and team performance as part of the hockey analysis I do over at <a href="http://www.ontheforecheck.com/" target="_blank">On The Forecheck</a>? I think the idea has tremendous merit, and it wouldn&#8217;t have occurred to me were it not for <a href="http://amzn.to/12EEB2a" target="_blank"><strong>The Signal and the Noise</strong></a>.</p>
<p>The post <a href="http://dirkhoag.com/2013/03/nate-silver-the-signal-and-the-noise-book-review-597">&#8220;The Signal And The Noise&#8221; Book Review: Building Better Predictions</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>Nolensville Story on NewsChannel 5: Balancing Modern Growth With Historic Past</title>
		<link>http://dirkhoag.com/2013/02/nolensville-story-on-newschannel-5-564?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=nolensville-story-on-newschannel-5</link>
		<comments>http://dirkhoag.com/2013/02/nolensville-story-on-newschannel-5-564#comments</comments>
		<pubDate>Sun, 17 Feb 2013 22:26:21 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[Life in Nolensville, TN]]></category>
		<category><![CDATA[ballenger farms]]></category>
		<category><![CDATA[bent creek]]></category>
		<category><![CDATA[nolensville first united methodist church]]></category>
		<category><![CDATA[nolensville historic district]]></category>
		<category><![CDATA[Nolensville Tennessee]]></category>
		<category><![CDATA[stonebrook]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=564</guid>
		<description><![CDATA[<p>Nolensville&#8217;s potential for modern development is a topic I&#8217;ve discussed previously on this site, and the balancing act which the town must achieve to maintain its historic identity while welcoming new residents and businesses is its biggest challenge in the coming years. Growth can be tremendously positive for the community, offering services and employment to [...]</p><p>The post <a href="http://dirkhoag.com/2013/02/nolensville-story-on-newschannel-5-564">Nolensville Story on NewsChannel 5: Balancing Modern Growth With Historic Past</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<div id="attachment_571" class="wp-caption alignright" style="width: 310px"><a href="http://dirkhoag.com/wp-content/uploads/2013/02/2012-09-11-10.59.28.jpg"><img class="size-medium wp-image-571" alt="Nolensville Tennessee Town Hall" src="http://dirkhoag.com/wp-content/uploads/2013/02/2012-09-11-10.59.28-300x225.jpg" width="300" height="225"></a><p class="wp-caption-text">Boom times bring tough decisions to the Mayor and Aldermen of Nolensville.</p></div>
<p>Nolensville&#8217;s potential for modern development is <a href="http://dirkhoag.com/2012/11/nolensville-business-town-center-411">a topic I&#8217;ve discussed previously on this site</a>, and the balancing act which the town must achieve to maintain its historic identity while welcoming new residents and businesses is its biggest challenge in the coming years.</p>
<p>Growth can be tremendously positive for the community, offering services and employment to its residents that today require trips to Smyrna, Cool Springs, or the south side of Nashville.<span id="more-564"></span></p>
<p>Our little town&#8217;s growth surge was recently featured in a story on NewsChannel 5, which you can see in the video below:<br />
<script type="text/javascript" src="http://WTVF.images.worldnow.com/interface/js/WNVideo.js?rnd=785041;hostDomain=www.newschannel5.com;playerWidth=388;playerHeight=258;isShowIcon=true;clipId=8401538;flvUri=;partnerclipid=;adTag=News;advertisingZone=;enableAds=true;landingPage=;islandingPageoverride=false;playerType=STANDARD_EMBEDDEDscript;controlsType=fixed"></script></p>
<p>Nobody wants to see Nolensville become just another spot on the map, and that&#8217;s where the care of the historic district plays such a pivotal role. I say &#8220;care&#8221; because it&#8217;s not just about preservation, but also development with a sensitivity to Nolensville&#8217;s character. You shouldn&#8217;t resist change entirely, even within that protected area (a good example being the Metro sewer hookup achieved in the last few years). There is potential for further steps to make that area more inviting to visitors, such as paved parking lots instead of loose gravel, and walking/bike trails to better connect the historic district to nearby neighborhoods like Bent Creek, Ballenger Farms and Stonebrook.</p>
<p>To me, the history of Nolensville is really embodied in its people and its long-standing institutions, such as schools, churches, and community events like the Buttercup Festival or Veterans Day Parade.&nbsp;Look for commentary in the video above from Dot Arnold around the 43 second mark &#8211; she played a big part in the creation of a quilt presented at the <a href="http://dirkhoag.com/2012/11/nolensville-first-united-methodist-church-175th-anniversary-291">175th anniversary luncheon for Nolensville First United Methodist Church</a>.</p>
<p>That&#8217;s the stuff of history.</p>
<p>That&#8217;s Nolensville, and it will continue to be Nolensville, even as we see this town continue to grow in the years ahead.</p>
<p>Are you concerned about the impact all this growth is having on the character of Nolensville? I&#8217;d love to read your thoughts in the comments below.</p>
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<p>The post <a href="http://dirkhoag.com/2013/02/nolensville-story-on-newschannel-5-564">Nolensville Story on NewsChannel 5: Balancing Modern Growth With Historic Past</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>Blogging Tips: Why Headline Writing is More Important Than Ever</title>
		<link>http://dirkhoag.com/2013/01/blogging-tips-headline-writing-seo-search-engine-543?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=blogging-tips-headline-writing-seo-search-engine</link>
		<comments>http://dirkhoag.com/2013/01/blogging-tips-headline-writing-seo-search-engine-543#comments</comments>
		<pubDate>Fri, 25 Jan 2013 21:50:38 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[SEO, Blogging & Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Search engine optimization]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=543</guid>
		<description><![CDATA[<p>Are you looking for advice on how to grow your online audience? Good, this means the headline above did exactly what it was supposed to, and brought you to the right place. I was fortunate enough to be interviewed recently by Jamie McGee of the Nashville Business Journal about hockey blogging (since the NHL season recently [...]</p><p>The post <a href="http://dirkhoag.com/2013/01/blogging-tips-headline-writing-seo-search-engine-543">Blogging Tips: Why Headline Writing is More Important Than Ever</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/41894177347@N01/3150724610" target="_blank"><img class="zemanta-img-inserted zemanta-img-configured alignright" title="Hi everybody, headline goes here please" alt="blogging headline writing advice" src="http://dirkhoag.com/wp-content/uploads/2013/01/3150724610_e2b0f585e3_m.jpg" width="240" height="180" /></a></p>
<p>Are you looking for advice on how to grow your online audience? Good, this means the headline above did exactly what it was supposed to, and brought you to the right place.<span id="more-543"></span></p>
<p>I was fortunate enough to be <a href="http://www.bizjournals.com/nashville/blog/2013/01/on-the-forecheck-blogger.html?page=all" target="_blank">interviewed recently by Jamie McGee of the Nashville Business Journal</a> about hockey blogging (since the NHL season recently opened), and as part of that article I was asked to share some tips on blogging. While a few bullet points at the end of a Q&amp;A can be helpful, I thought it worth expanding on those topics in this space.</p>
<p>Let&#8217;s take this one, for example:</p>
<blockquote><p><em>2) Clear headlines. Put pithy one-liners in the story, but leave them out of a headline. It will distract the search engine and yield fewer hits.</em></p></blockquote>
<h4>Why Headlines Matter More Than Ever</h4>
<p>In olden times, a bold newspaper headline had to grab the attention of someone walking by a news stand. Today, however, the equivalent to a news stand is the raging river of online information, whether it takes the form of a social media stream like Twitter or Facebook, or the constantly shifting waters of search engine results.</p>
<p>There is so much material out there these days that half the battle is just getting a reader to walk by the news stand that contains your work. To do that, your headline is one of the best ways to make it clear for both human and automated readers what your content is about, and why they should check it out.</p>
<p>In most situations, the title of your article is what shows up in the search engine results when a potential reader goes a-searching, so a crystal-clear, relevant headline is important for two reasons:</p>
<ul>
<li>the search engine (Google, Bing, whatever) needs to understand when and where to show your post in the results, and the headline is one of the primary signals you provide in that regard</li>
<li>readers skimming through a search engine results page are actively seeking information &#8211; does your headline lead them directly to what they&#8217;re looking for?</li>
</ul>
<h4>An Example of How NOT To Write a Headline</h4>
<p>Too often, I see writers who have a joke they want to share about the subject at hand, but by making it the headline, only their most loyal readers will bother to click through and actually read the article. Inside jokes are a great way to build community on a blog, but when they&#8217;re used as a headline that&#8217;s a sure way to turn away most (not all, but most) new visitors.</p>
<p>Let me share a personal example of how bad a headline can truly be, from my earlier hockey blogging days.</p>
<p>For NHL fans, summer is actually one of the most exciting times of the year. Sure, the Stanley Cup champion has been determined weeks before, and the next season is months away, but the Free Agency period means that major deals take place with star players moving from one team to another, radically reshaping the competitive environment. The league used to open the Free Agent season at midnight on August 1, but in 2005 they changed the starting point to noon instead.</p>
<p>On that occasion, I wrote a quick post at my hockey blog, joking that perhaps the guys at the league office must have had an ulterior motive for pushing the start of the work day until noon:</p>
<p><a href="http://www.ontheforecheck.com/2005/08/dudes-are-so-hung-over.html" target="_blank"><img class="aligncenter size-full wp-image-544" alt="headline writing blogging tips example of poor headline" src="http://dirkhoag.com/wp-content/uploads/2013/01/headline-writing-blogging-tips-example-of-poor-headline.jpg" width="472" height="161" /></a></p>
<p>Can you guess the problem here?</p>
<p>Let&#8217;s just say that for years, I had readers arriving at that post who were searching for &#8220;<em>hung dudes</em>&#8221; in Google, and let&#8217;s just say <a href="http://www.youtube.com/watch?v=Oj3VphK9AMk" target="_blank">I don&#8217;t think they found what they were looking for</a>.</p>
<h4>How You SHOULD Write a Blog Headline</h4>
<p>For the sake of both your readers and those potential readers searching on the web, your headline should clearly communicate the topic at hand, and give a hint as to why your article is relevant. There is still room for witty commentary, but leave it towards the end.</p>
<p>Let&#8217;s take my example above, and see if we can refine it.</p>
<p><strong><em>NHL Free Agency: League Moves Starting Time to Noon</em></strong></p>
<p><strong><em>NHL Free Agency 2005: No More Midnight Start</em></strong></p>
<p><strong><em>NHL Changes Free Agency Start Time &#8211; Are They Sleeping In?</em></strong></p>
<p>You can try a zillion different variations, but the priorities are pretty simple:</p>
<ul>
<li><span style="line-height: 13px;">Identify the 2-4 words that describe the topic, and make sure they are towards the beginning of the headline</span></li>
<li>Follow up that topic with something that conveys the hook of your story &#8211; the breaking news, a question that is raised, etc.</li>
<li>If you must include a joke or pun, leave it at the end</li>
</ul>
<p>The next time you&#8217;re getting ready to publish a new blog post, take a moment (or two, or three&#8230;) to reconsider your headline and try to make it as clear and appealing as possible for first-time visitors. Keep those potential new readers in mind, and who knows, they might actually show up, in bunches!</p>
<p>For further tips on headline writing, I&#8217;ll point you to <a href="http://www.problogger.net/archives/2013/01/22/are-you-following-these-5-headline-writing-tips-for-better-seo-traffic/" target="_blank">this article at ProBlogger</a>, and <a href="http://www.copyblogger.com/category/headlines/" target="_blank">the Headlines category page at CopyBlogger</a>, which is absolutely loaded with juicy stuff.</p>
<p>Good luck!</p>
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<p>The post <a href="http://dirkhoag.com/2013/01/blogging-tips-headline-writing-seo-search-engine-543">Blogging Tips: Why Headline Writing is More Important Than Ever</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>How to Tweet: What is a Twitter MT?</title>
		<link>http://dirkhoag.com/2013/01/twitter-mt-instead-of-rt-501?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=twitter-mt-instead-of-rt</link>
		<comments>http://dirkhoag.com/2013/01/twitter-mt-instead-of-rt-501#comments</comments>
		<pubDate>Fri, 04 Jan 2013 21:37:10 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[SEO, Blogging & Social Media]]></category>
		<category><![CDATA[how to twitter]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=501</guid>
		<description><![CDATA[<p>Today&#8217;s How to Twitter tip comes thanks to a question that was passed along to me this afternoon&#8230; #Noob question for twitter guru @forechecker: Thought MT was just an autocorrect for RT, but seeing it more and more. What&#8217;s it mean? Thanks — TwoToneTrav (@TwoToneTrav) January 4, 2013 This is a good one, because occasionally [...]</p><p>The post <a href="http://dirkhoag.com/2013/01/twitter-mt-instead-of-rt-501">How to Tweet: What is a Twitter MT?</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p>Today&#8217;s <a href="http://dirkhoag.com/tag/how-to-twitter">How to Twitter</a> tip comes thanks to a question that was passed along to me this afternoon&#8230;<span id="more-501"></span></p>
<blockquote class="twitter-tweet"><p><a href="https://twitter.com/search/%23Noob">#Noob</a> question for twitter guru @<a href="https://twitter.com/forechecker">forechecker</a>: Thought MT was just an autocorrect for RT, but seeing it more and more. What&#8217;s it mean? Thanks — TwoToneTrav (@TwoToneTrav) <a href="https://twitter.com/TwoToneTrav/status/287266299921436672" data-datetime="2013-01-04T18:36:37+00:00">January 4, 2013</a></p></blockquote>
<p>This is a good one, because occasionally you will see MT in a tweet used similarly to RT, so what&#8217;s the deal here?</p>
<h4>RT = Retweet, MT = Modified Tweet</h4>
<p><a href="http://commons.wikipedia.org/wiki/File:Twitschervogel01_derived_from_twitter-t.svg" target="_blank"><img class="zemanta-img-inserted zemanta-img-configured alignright" title="English: Tweeting bird, derived from the initi..." alt="Twitter MT tip" src="http://dirkhoag.com/wp-content/uploads/2013/01/300px-Twitschervogel01_derived_from_twitter-t.svg_2.png" width="105" height="105" /></a> A big part of the Joy of Twitter is passing along funny or interesting tweets that you see in your timeline, most often by re-tweeting them. You may insert your own comment at the beginning, then add &#8220;RT&#8221;, the original user&#8217;s handle, and the original tweet.</p>
<p>Here&#8217;s an example of mine from a couple days ago:</p>
<blockquote class="twitter-tweet"><p>&#8220;Pekka&#8221; falls just short. RT @<a href="https://twitter.com/wsmv">wsmv</a>: What are the most popular baby names in Tennessee?<a title="http://www.wsmv.com/story/20486727/what-are-the-most-popular-baby-names-in-tennessee?clienttype=generic&amp;mobilecgbypass" href="http://t.co/SdVGMQZt">wsmv.com/story/20486727…</a> — Dirk Hoag (@Forechecker) <a href="https://twitter.com/Forechecker/status/286561426217263104" data-datetime="2013-01-02T19:55:42+00:00">January 2, 2013</a></p></blockquote>
<p>Sometimes, however, you need to edit that original tweet, either for context or to make sure everything fits under Twitter&#8217;s 140-character limit.</p>
<p>A popular (but not universal) convention holds that <strong>when you change the text of the original tweet, you should use &#8220;MT&#8221; (for Modified Tweet) so that readers know that you&#8217;ve done something there</strong>. Again, here&#8217;s an example of this at work.</p>
<p>Original Tweet:</p>
<blockquote class="twitter-tweet"><p>People fear child abductions, shark attacks, plane flights&#8211;WRONG. This chart makes a brilliant point: <a title="http://j.mp/WbWXip" href="http://t.co/IfQ8ka3a">j.mp/WbWXip</a> — David Pogue (@Pogue) <a href="https://twitter.com/Pogue/status/287274885603028992" data-datetime="2013-01-04T19:10:44+00:00">January 4, 2013</a></p></blockquote>
<p>Modified Tweet, as shared by another user:</p>
<blockquote class="twitter-tweet"><p>Ah, death vs taxes: MT @<a href="https://twitter.com/pogue">pogue</a>: People fear shark attacks, plane flights&#8211;WRONG. This chart makes a brilliant point: <a title="http://j.mp/WbWXip" href="http://t.co/WcR88Wa7">j.mp/WbWXip</a> — Katherine Harmon (@katherineharmon) <a href="https://twitter.com/katherineharmon/status/287282473489014784" data-datetime="2013-01-04T19:40:53+00:00">January 4, 2013</a></p></blockquote>
<p>Note that in order for @katherineharmon to share that original tweet (along with her comment) with her followers, she snipped the words &#8220;child abductions&#8221; to squeeze under the 140-character maximum. That&#8217;s a perfect demonstration of when you would use a Twitter MT.</p>
<p>Again, it should be noted that this is not a universal rule, so you won&#8217;t find it in <a href="https://support.twitter.com/groups/31-twitter-basics/topics/109-tweets-messages/articles/77606-faqs-about-retweets-rt" target="_blank">Twitter&#8217;s FAQ regarding re-tweets</a>. It is a nice way to provide additional clarity to your followers, however, so it&#8217;s not a bad idea to use it when you can. At the very least, now you know what MT means when you see messages like this pop up in your timeline!</p>
<p><em>Thanks to <a href="https://twitter.com/TwoToneTrav" target="_blank">@TwoToneTrav</a> for the question &#8211; if you have one yourself, feel free to catch me on Twitter (<a href="https://twitter.com/Forechecker" target="_blank">@Forechecker</a>), or <a href="http://dirkhoag.com/contact-dirk-hoag">use the contact form</a> here on the site!</em></p>
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<p>The post <a href="http://dirkhoag.com/2013/01/twitter-mt-instead-of-rt-501">How to Tweet: What is a Twitter MT?</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>Looking Back on My Blogging Goals From 2012</title>
		<link>http://dirkhoag.com/2013/01/blogging-goals-2012-495?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=blogging-goals-2012</link>
		<comments>http://dirkhoag.com/2013/01/blogging-goals-2012-495#comments</comments>
		<pubDate>Tue, 01 Jan 2013 21:32:04 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[SEO, Blogging & Social Media]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=495</guid>
		<description><![CDATA[<p>Goals aren&#8217;t worth the pixels they&#8217;re written in unless they&#8217;re revisited from time to time, so now is the proper time to look back on 2012, and see how the year shook out in terms of my long-term efforts to build a career out of all this stuff I do online. Back in January I [...]</p><p>The post <a href="http://dirkhoag.com/2013/01/blogging-goals-2012-495">Looking Back on My Blogging Goals From 2012</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p>Goals aren&#8217;t worth the pixels they&#8217;re written in unless they&#8217;re revisited from time to time, so now is the proper time to look back on 2012, and see how the year shook out in terms of my long-term efforts to build a career out of all this stuff I do online.<span id="more-495"></span></p>
<p>Back in January I <a href="http://forechecker.blogspot.com/2012/01/getting-bigger-better-in-2012.html" target="_blank">laid out these goals on my original Blogger site</a>, so I&#8217;ve excerpted those bullet points below:</p>
<p><strong>Double the readership at OTF, targeting 5 million page views for 2012</strong></p>
<p>Well, we had a shot at this one, but ended up falling well short due in large part to the NHL Lockout, which has diminished interest in the Nashville Predators to almost nothing these days. At the end of July we had racked up over 2.1 million page-views year-to-date, so if activity had ramped back up as usual in September and October we had a real chance to make this goal a reality.</p>
<p>Being honored as <a href="http://www.ontheforecheck.com/2012/10/11/3487232/best-of-nashville-2012-local-sports-blog" target="_blank">Best Sports Blog in Nashville</a> was an added bonus, however.</p>
<p><strong>Design advanced hockey stats templates for teams &amp; players for use in OTF articles</strong></p>
<p>This has gone nowhere, unfortunately. While it remains on the wishlist, I would have to either build and automate the updating of my own database, or build something that scrapes another site. The first task is too involved technically to be worth the effort, and the second would be better off done by those sites themselves.</p>
<p><strong>Publish at least one article per day at <a href="http://hockeygearhq.com" target="_blank">Hockey Gear HQ</a>, and earn at least $10,000 there</strong></p>
<p>Part of the plan there was to use tools to automatically create multiple posts (i.e., write something around an item tied to one NHL team, and use the tool to create variations for the other 29 teams), but that didn&#8217;t work out so well. There was one item which drove affiliate sales at a brisk pace (<a href="http://hockeygearhq.com/tag/reebok-ziglite-running-shoes" target="_blank">Reebok Zig Tech running shoes</a>, with designs for each NHL team), but the vendor ran out of stock until recently, so those sales dried up for most of the year.</p>
<p>Changes in Google&#8217;s algorithm dealt a serious blow to search traffic at Hockey Gear HQ as well, dropping traffic to roughly 20% of what it had been before.</p>
<p>So instead of 365 articles there last year, I posted 93. Earnings were closer to $2,000 than $10,000.</p>
<p><strong>Revise and expand my fantasy hockey e-book this summer.</strong></p>
<p>This is another item which went nowhere, due to the NHL Lockout.</p>
<p><strong>Grow the HGHQ email newsletter list to 1,000 subscribers</strong></p>
<p>This has been a particularly disappointing part of the year, and relates to the overall lack of progress with Hockey Gear HQ. The main vendors I was hoping to work with changed much of their attitude towards affiliate marketing during the year, reducing the value I could provide to newsletter subscribers.</p>
<p>For example, there had been talks with one key hockey equipment supplier about giving me the ability to offer special discounts to subscribers, or run contests with gift certificates as prizes, or produce equipment reviews&#8230; but suddenly they had a change of heart and all that talk disappeared. At other times, I&#8217;d find an advertised deal and pass that along to Hockey Gear HQ readers, only to find that special changed within a few hours (what I had told them would be a 20% discount turned out to be only 10%). That kind of incident destroys trust with readers.</p>
<p>Unless there&#8217;s real value to be passed along to readers, I&#8217;m not going to bombard them with email, or try to build that newsletter list. Hockey Gear HQ hasn&#8217;t done nearly as well as I&#8217;d hoped this year, certainly.</p>
<p><strong>Produce at least one video blog each week, either for OTF or HGHQ.</strong></p>
<p>Video has been a real bright spot from 2012, and while I didn&#8217;t hit the video-per-week benchmark, I&#8217;d call this area a success. I produced 24 videos for the<a href="http://www.youtube.com/sbnontheforecheck" target="_blank"> OTF YouTube channel </a>as part of SB Nation&#8217;s push on the video front, and that number would have been much higher but for the Lockout. The two videos I posted for OTF have received over 3,000 and 5,000 views respectively.</p>
<p>I&#8217;ve learned a lot about the tools and techniques of video blogging, and look forward to doing more of that in 2013 (who knows, maybe I&#8217;ll do some for this site as well).</p>
<p><strong>Post at least one article per week here at OTF Classic, touching on issues relating to sports blogging in general (social media, search engine optimization, tips &amp; tools, etc.)</strong></p>
<p>Instead of posting at <a href="http://forechecker.blogspot.com/" target="_blank">OTF Classic</a> (my original Blogger site), I set up this site, which can serve multiple purposes (SEO, social media, blogging, local blogging, etc.). It&#8217;s been well-received so far, and in the year ahead I look forward to writing here regularly.</p>
<p>All told? While I fell short on most of these goals as they were stated in January, 2012 was still a year of tremendous progress. Since most of my online activity is hockey-related, the NHL Lockout undercut a number of these points. There were also accomplishments which were on that list but came up during the year, and represent tremendous potential for 2013:</p>
<ul>
<li><span style="line-height: 13px;" data-mce-mark="1">The launch of the <a href="http://nashvillesportshub.com" target="_blank">Nashville Sports Hub</a>, where I hope to build upon my experiences at OTF, but on a larger stage</span></li>
<li>The creation of this site, and the extension of some consulting I&#8217;ve done for <a href="http://www.harlowsalon.com" target="_blank">Harlow Salon</a> into a business serving customers who want to get more value out of their existing web properties</li>
<li>OTF itself continues to grow as a platform. Even without a specific goal there, I ended up publishing 990 articles in 2012 (running the gamut from Game Threads to analytical pieces). Once the NHL returns, I look forward to the potential there.</li>
</ul>
<p>As to specific goals for 2013? I&#8217;ll flesh those out over the coming days, and post them here once they&#8217;re ready.</p>
<p>The post <a href="http://dirkhoag.com/2013/01/blogging-goals-2012-495">Looking Back on My Blogging Goals From 2012</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>How To Add a Disqus Recent Comments Widget in WordPress</title>
		<link>http://dirkhoag.com/2012/12/wordpress-disqus-recent-comments-widget-466?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=wordpress-disqus-recent-comments-widget</link>
		<comments>http://dirkhoag.com/2012/12/wordpress-disqus-recent-comments-widget-466#comments</comments>
		<pubDate>Wed, 12 Dec 2012 02:46:26 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[SEO, Blogging & Social Media]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[Disqus]]></category>
		<category><![CDATA[javascript]]></category>
		<category><![CDATA[widget]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=466</guid>
		<description><![CDATA[<p>Disqus is a tremendous tool for handling the comments on your Wordpress website or blog, but the one thing I&#8217;ve been missing is a good way to display Recent Comments on the sidebar. My latest project, the Nashville Sports Hub, is starting to spark some decent conversations, and I&#8217;d like to be able to feature that [...]</p><p>The post <a href="http://dirkhoag.com/2012/12/wordpress-disqus-recent-comments-widget-466">How To Add a Disqus Recent Comments Widget in WordPress</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.crunchbase.com/company/disqus" target="_blank"><img class="zemanta-img-inserted zemanta-img-configured alignright" title="DISQUS logo" alt="Image representing DISQUS as depicted in Crunc..." src="http://dirkhoag.com/wp-content/uploads/2012/12/1765v4-max-250x250.png" width="175" height="38" /></a></p>
<p>Disqus is a tremendous tool for handling the comments on your Wordpress website or blog, but the one thing I&#8217;ve been missing is a good way to display Recent Comments on the sidebar.</p>
<p>My latest project, the <a href="http://nashvillesportshub.com/" target="_blank">Nashville Sports Hub</a>, is starting to spark some decent conversations, and I&#8217;d like to be able to feature that in the sidebar. Unfortunately, the standard WordPress Recent Comments widget doesn&#8217;t work especially well with Disqus. It also turns out that Disqus doesn&#8217;t offer widgets straight from their website, but the functionality is out there if you know how to tap into it.<span id="more-466"></span></p>
<p>Upon doing a search <a href="http://www.bwidgets.com/2012/11/adding-disqus-recent-comments-widget-to.html" target="_blank">I found one site which laid out the steps</a> for creating a recent comments widget on the Blogger platform, but what about WordPress?</p>
<h4>Creating a Disqus Recent Comments Widget in WordPress</h4>
<p>It turns out that the idea is basically the same, thankfully. You&#8217;ll need to drop in and modify some Javascript code, but don&#8217;t worry! If you&#8217;re not a programmer at all, this is still super-easy, and by the time you&#8217;re done, you&#8217;ll be on your way to full-fledged Geekhood.</p>
<h5>Step 1: Get your site&#8217;s Disqus ID</h5>
<p>You&#8217;re going to need your Disqus Site ID later on, so log into Disqus and click the &#8220;Dashboard&#8221; link. On the left side, under the &#8220;Your Sites&#8221; heading, you&#8217;ll see all the sites for which you are the administrator, and next to the Site Name, the Site ID will be in parantheses, like this:</p>
<div id="attachment_469" class="wp-caption aligncenter" style="width: 240px"><img class="size-full wp-image-469" alt="create disqus recent comments widget step 1" src="http://dirkhoag.com/wp-content/uploads/2012/12/create-disqus-recent-comments-widget-step-11.jpg" width="230" height="90" /><p class="wp-caption-text">The Disqus Site ID in this example is nashvillesportshub.</p></div>
<h5>Step 2: Create a Text widget with script calling Disqus</h5>
<p>Log into your WordPress dashboard, and head to the Widgets section. Drag a Text widget into the sidebar (or other area) where you would like to place it, and copy the following text into it:</p>
<blockquote><p>&lt;div id=&#8221;recentcomments&#8221;&gt;&lt;script type=&#8221;text/javascript&#8221; src=&#8221;http://<strong><span style="color: #ff0000;">YOURSITEID</span></strong>.disqus.com/recent_comments_widget.js?num_items=<span style="color: #ff0000;"><strong>3</strong></span>&amp;hide_avatars=<span style="color: #ff0000;"><strong>0</strong></span>&amp;avatar_size=<span style="color: #ff0000;"><strong>32</strong></span>&amp;excerpt_length=<span style="color: #ff0000;"><strong>100</strong></span>&#8220;&gt;&lt;/script&gt;&lt;/div&gt;</p></blockquote>
<h5>Step 3: Customize the script for your site and preferences</h5>
<p>Now it&#8217;s time to tweak that code to work for your site, taking those bits I&#8217;ve highlighted in <strong><span style="color: #ff0000;">red</span></strong> one at a time:</p>
<ul>
<li>Change the YOURSITEID to whatever the site ID is that you&#8217;re working with. Mine, for example, was &#8220;nashvillesportshub&#8221;.</li>
<li>Set how many comments you&#8217;d like to appear by changing the number after &#8220;num_items=&#8221; in the text above. In this case, I&#8217;m using 3, but 5 is also commonly used.</li>
<li>Do you want people&#8217;s Disqus avatars to appear, or stick with just text? To show the avatars, leave the number after &#8220;hide_avatars=&#8221; at 0, otherwise change it to 1 to show text only.</li>
<li>How big should those avatars be? You may want to change the size based on the site format you&#8217;re working with, but try leaving &#8220;avatar_size=&#8221; to 32 first to see how that looks.</li>
<li>How much text from each comment do you want to show? I like to show just enough to entice readers to click through and read more, so I have &#8220;excerpt_length=&#8221; set to 100 characters.</li>
</ul>
<p>Feel free to twist the dials on those variables and see what works best for your site. If you have an active commenting community, you may want to show more recent comments, while those less actives ones may be best off displaying fewer (it may not look good to show something a month old, but you&#8217;re calling it &#8220;recent&#8221;).</p>
<p>So give this a shot on your own WordPress site, and make sure to swing by the <a href="http://nashvillesportshub.com/" target="_blank">Nashville Sports Hub</a> and join the conversation!</p>
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<p>The post <a href="http://dirkhoag.com/2012/12/wordpress-disqus-recent-comments-widget-466">How To Add a Disqus Recent Comments Widget in WordPress</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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		<title>Restaurant Review: Old Chicago Pizza &amp; Taproom in Cool Springs</title>
		<link>http://dirkhoag.com/2012/12/old-chicago-pizza-taproom-in-cool-springs-449?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=old-chicago-pizza-taproom-in-cool-springs</link>
		<comments>http://dirkhoag.com/2012/12/old-chicago-pizza-taproom-in-cool-springs-449#comments</comments>
		<pubDate>Sun, 09 Dec 2012 05:51:54 +0000</pubDate>
		<dc:creator>Dirk Hoag</dc:creator>
				<category><![CDATA[Life in Nolensville, TN]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[cool springs]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[Pizza]]></category>
		<category><![CDATA[restaurant review]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://dirkhoag.com/?p=449</guid>
		<description><![CDATA[<p>So this afternoon we had the family out in Cool Springs, brainstorming dinner ideas, when Amy suggested we try Old Chicago Pizza &#38; Taproom, which recently opened on Cool Springs Blvd. (Google Map here), at the site of the former Omikoshi Japanese steakhouse. We pulled up around 3:45 in the afternoon, and were a bit surprised [...]</p><p>The post <a href="http://dirkhoag.com/2012/12/old-chicago-pizza-taproom-in-cool-springs-449">Restaurant Review: Old Chicago Pizza &#038; Taproom in Cool Springs</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-451" title="Old Chicago Pizza &amp; Taproom in Cool Springs - Franklin, TN" alt="Old Chicago Pizza &amp; Taproom in Cool Springs - Franklin, Tennessee" src="http://dirkhoag.com/wp-content/uploads/2012/12/Old-Chicago-Pizza-and-Taproom-in-Cool-Springs-Franklin-TN.jpg" width="100%" />So this afternoon we had the family out in Cool Springs, brainstorming dinner ideas, when Amy suggested we try Old Chicago Pizza &amp; Taproom, which recently opened on Cool Springs Blvd. (<a href="https://maps.google.com/maps?q=35.945344,-86.824606&amp;ll=35.945427,-86.824616&amp;spn=0.001686,0.002642&amp;num=1&amp;t=h&amp;z=19" target="_blank">Google Map here</a>), at the site of the former Omikoshi Japanese steakhouse.</p>
<p>We pulled up around 3:45 in the afternoon, and were a bit surprised to see the place filled up, but hey, it&#8217;s the shopping season, so Cool Springs is crazy-busy. While we waited a few minutes for a table, I checked in on Foursquare, and when that message also went out on Twitter, I started getting enthusiastic responses back from followers:</p>
<blockquote class="twitter-tweet" data-in-reply-to="277530677778460673"><p>@<a href="https://twitter.com/forechecker">forechecker</a> post a review afterwards.Been meaning to check it out.</p>
<p>— Kevin Dockery (@KevDock) <a href="https://twitter.com/KevDock/status/277532515365961730" data-datetime="2012-12-08T21:58:02+00:00">December 8, 2012</a></p></blockquote>
<p><script charset="utf-8" type="text/javascript" src="//platform.twitter.com/widgets.js"></script>Now there&#8217;s an idea&#8230; they always say that the best way to get article ideas as a blogger is to keep an eye out for questions which are being asked, and answer them. So yes, why not turn our dinner into an impromptu restaurant review? Hey, there&#8217;s a first time for everything, so here we go&#8230;<span id="more-449"></span></p>
<h4>Try an Appetizer, Trust Me</h4>
<p>Thanks to a suggestion from Alex Sears on Twitter, we had to try an appetizer:</p>
<blockquote class="twitter-tweet"><p>
@<a href="https://twitter.com/forechecker">forechecker</a> you won&#8217;t regret a visit to OC! The pepperoni rolls are delicious! — Alex Sears (@KnightOfNi222) <a href="https://twitter.com/KnightOfNi222/status/277531247188770816" data-datetime="2012-12-08T21:53:00+00:00">December 8, 2012</a>
</p></blockquote>
<p><script charset="utf-8" type="text/javascript" src="//platform.twitter.com/widgets.js"></script>Yeah, Alex was right about this one. They&#8217;ve got these Sicilian Pepperoni Rolls, which are basically dough wrapped around some of the most flavorful pepperoni I&#8217;ve ever had, accented by some green onions. 3 out of the 5 members of our family can&#8217;t stand onions, but that didn&#8217;t stand in the way at all. Six came on the plate, so each of us enjoyed one, leaving our kids squawking like baby birds for the last one, which I then cut into thirds to keep the peace.</p>
<h4>Comfortable Atmosphere, Killer Calzones</h4>
<p>While making my way through the menu (<a href="http://www.ocfranchising.com/wp-content/uploads/2012/09/OCBETAfoodmenu823singlecover.pdf" target="_blank">a PDF is available here</a>), I took stock of our surroundings, and was truly impressed. Like I mentioned, the restaurant was packed, but while there was a buzz of activity, the booths were cozy enough that we could all talk to each other easily (I can&#8217;t stand places that are so noisy that you can&#8217;t hold a conversation with someone across the table).</p>
<p>There was a real mix of diners &#8211; groups of younger adults, couples, and many families like ours. Playing in the background was a steady rotation of 90&#8242;s music like B-52&#8242;s (<a href="http://www.youtube.com/watch?v=IWEfmCvu8R8" target="_blank">Roam</a>) and Blues Traveller (<a href="http://www.youtube.com/watch?v=pdz5kCaCRFM" target="_blank">Hook</a>) to keep us parents happy, while my boys battled via the trivia game you could follow on one of a zillion TV&#8217;s throughout the place. The bar area would be a great place for game-watching, with screens in every direction, and there are even some in the outdoor seating areas and bathrooms.</p>
<p>When it came time to make a dinner choice, I went with the Classic Calzone, a monster of a meal that hits all the right notes. Pepperoni, sausage, mushrooms, basil&#8230; you just can&#8217;t go wrong with goodies like that.</p>
<h4>Genuine Chicago-style Pizza</h4>
<p>Amy tried an individual-sized thick-crust pizza with smoked bacon, and maybe it had something to do with the fact that we had an appetizer, but it was nice to have that pizza delivered right in time with the rest of our food (I&#8217;m used to deep-dish pizzas taking 30-40 minutes or more).</p>
<p>Since this was in the interest of writing a review, I had to try a bite. Oh yes, it was real, and it was spectacular.</p>
<h4>Save Room For a Cookie</h4>
<p>As we polished off our plates and the strains of Soul Asylum&#8217;s &#8220;Runaway Train&#8221; came on (a paragon of Whiner Rock, but that&#8217;s just my personal beef), our server tempted us with dessert, and again, since this was <em>for the purpose of providing a review for you</em>, Loyal Reader, we went that extra mile.</p>
<p>We tried the chocolate chip oatmeal cookie, which comes in a 9&#8243; pizza pan, straight from the oven. I&#8217;m not a huge dessert eater, but there isn&#8217;t much better than fresh, warm cookies.</p>
<p>Just as with the pepperoni rolls, this serves 6, so in a flash, our crew of 5 had downed one each, leaving it to me to split that last slice into three so the kids wouldn&#8217;t go to war over it.</p>
<h4>Not Too Damaging On The Wallet, Either</h4>
<p>Perhaps the biggest surprise came with the final check &#8211; despite getting both an appetizer and dessert (usually we don&#8217;t do either), the bill was right in the ballpark with other places we might hit, like Swanky&#8217;s, Chuy&#8217;s, etc. (again, <a href="http://www.ocfranchising.com/wp-content/uploads/2012/09/OCBETAfoodmenu823singlecover.pdf" target="_blank">check out their menu</a> for an idea on prices). The kids meals are $4.29 including the drink, and they offer a nice selection for them to choose from. How many times have you taken the kids out, and they just don&#8217;t want to go with the chicken fingers or grilled cheese you see on most kids menus?</p>
<p>So again, recalling those responses I got on Twitter at the start of our meal:</p>
<blockquote class="twitter-tweet" data-in-reply-to="277530677778460673"><p>@<a href="https://twitter.com/forechecker">forechecker</a> let me know the verdict.</p>
<p>— John Cartwright (@jackmac) <a href="https://twitter.com/jackmac/status/277532642025541632" data-datetime="2012-12-08T21:58:32+00:00">December 8, 2012</a></p></blockquote>
<p>The Verdict?</p>
<p>The food was great (when all three kids clean their plates that&#8217;s a <strong>Win</strong> in my book), the atmosphere was really comfortable and stimulating at the same time (if you just want to talk, you can, if you want to watch a game, you can do that, too), and the prices were very reasonable. You can bet we&#8217;ll be back&#8230;</p>
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<p>The post <a href="http://dirkhoag.com/2012/12/old-chicago-pizza-taproom-in-cool-springs-449">Restaurant Review: Old Chicago Pizza &#038; Taproom in Cool Springs</a> appeared first on <a href="http://dirkhoag.com">Working the Net</a>.</p>]]></content:encoded>
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